“If the bottom line isn’t scaring you, you haven’t thought of everything, and because of that we don’t go after enough funding…” Jackie Battenfield is an artist and an entrepreneur, and that is a big part of the message she shares with her audience when she teaches professional practice at Columbia University and when she lectures at conferences. Her book, The Artist’s Guide: How to Make a Living Doing What You Love, has been called a “tough-love” guide to pursuing a career in the visual arts. The title of the book is not entirely accurate though. As Jackie explains in the show, the book and her lectures are about taking care of the business side of art so that you can make your art without damaging your financial or personal life. Links: http://www.jackiebattenfield.com/ https://www.instagram.com/jackiebattenfield/ https://www.facebook.com/jackie.battenfield http://artistcareerguide.com/ https://www.amazon.com/Artists-Guide-Make-Living-Doing/dp/0306816520
